Labels vs. Signage

When you are setting up a display, you may wonder what the most effective way to present prices is, individual product labels or a sign posted in a clear location. The right answer will naturally vary with each situation. In some situations, using both may be appropriate, so grab your Monarch 1130 and get ready!

Bins and Baskets
If items are going on sale, a good advertisement solution would be to put them in a bin or basket with a sign announcing their new, low price. However, if several different items go on sale at the same time and there is a chance of mixing them with items in other bins, it may be best to mark the price on the items individually with a label gun. This way even if the items are moved, it is still clear which promotion they fall under.

Shelving Signs
Placing items on shelves is a fairly straightforward way to organize products. Even if they are moved, it is clear where they do and do not belong because branding and packaging is uniform for most items. In these cases, a single shelf tag should be enough to signal the price for all products in the group. If there is a sale or promotion, generally simply marking the shelf tag will be clear enough.

Special Clearance Labeling
Items on clearance can often be grouped together on a shelf or in a bin with a sign posted displaying the price reduction. However to draw more attention to these items, it may help to tag them individually with brightly colored labels.

Tagging Unique Products
Some stores, such as antique stores and pawn shops, usually will have no two items alike. In this case, attaching tags or using easy-peel labels for all items is a good way to display price. While some items may have the same price, it may not make much sense to place them together in a sale bin. For example, a plate and a book may both be $5, but it makes more sense to keep the book with the other reading materials in a bookshelf and to set the plate in the dining or ceramics section of the store. This also allows items to be priced closer to their true retail value rather than at an artificially higher or lower price so they may be placed with other like-priced items.

While you have many options for how to display the price of an item, different situations will call for different methods, so use your best judgment.